Because Every Month Should Be Breast Cancer Awareness Month!


Ok, don’t get me wrong with what I’m about to say. I am completely supportive of all of the efforts that businesses and other organizations undertake every October to shine the spotlight on breast cancer and the need to erase it from the face of the earth. But I know that as many of us have any number of reasons to be fully aware of the need to erase breast cancer from the face of the earth every day of the year – it might be our own diagnosis, the battle of a loved one, or the fear of hereditary factors — that we may not all be as focused on October as “breast cancer awareness month” as much as others are. Either way, my feeling is this: this is a disease that needs constant focus, research and money if it is to be eliminated or if there is ever to be a “cure”, so I think that every month should be breast cancer awareness month. That is why I’ve decided to donate a portion of the proceeds from our David Heston jewelry sales to Susan G. Komen for A Cure. Max’s has carried David’s work for the past few years and our customers have really responded well to it — specifically, his rubber and silver necklaces and bracelets adorned with diamonds. I was really surprised (in a good way!) when I saw his newest work earlier this year when I went to market and saw bright pink sapphires along with the diamonds, as the contrast of the pink against the black is something that jumped out at me as making a great statement. It is in that spirit that Max’s is hoping to make a statement and do our part to help the fight against breast cancer by donating a portion of the sales proceeds from David’s pink sapphire collection to Susan G. Komen for A Cure. We will be having a trunk show with David on Friday, November 5 from 10am – 7pm and on Saturday, November 5 from 10am – 6pm and I hope you’ll join us and find the statement that you’d like to make! (Please note, however, that our commitment for donation is not limited to the weekend — it is for all sales of the pink sapphire collection at any time during the year.)


Sarah Graham Trunk Show!


One of the things that is really fun and interesting about my job is finding out which items and artists our customers like the best. Well, one of those artists is definitely Sarah Graham and we will have her entire collection in the store this Friday and Saturday. Sarah’s signature look is blackened steel that is adorned with diamonds, and she loves to mix the steel with white and yellow gold for a tri-color look. Her stacking rings are definitely a customer favorite, and we’ve just received a new shipment of her work in anticipation of the show later this week, so you can get a sneak peek now! The show with Sarah’s complete collection will be this Friday, October 22 from 10am – 7pm and again on Saturday from 10 am – 5pm.


Fashion Rehab at OPM!


Two years ago, our shopping area received a great gift when OPM moved in! If you’ve shopped there before, then you know what I’m talking about. If you haven’t, I think you’ll want to check it out. This Saturday night would be a great time to do that, as OPM is celebrating it’s 2nd birthday with a “Fashion Rehab” fashion show and party! They’ve enlisted some support in the form of Elsworth Menswear which has terrific clothes for men, locally made Opulent Vodka (they’ll be serving Fashion Rehab OPMtini’s….sign me up for one of those!), just to name a few. Here’s the really important part — the event will benefit the Hepatitis B Foundation and you’ll hear OPM owner Susan Sun’s touching story of how Hepatitis B has affected her life. Click here for more info regarding the event. Oh — one more thing — someone told me that there will be some chocolates there from a local boutique……hmmmmm…….