Amali for Mother’s Day!

Do you know what’s fun? Here at Max’s, it’s welcoming one of our designers to the store for the very first time. On May 1-2, we’re welcoming Sara Freedenfeld, the designer of Amali jewelry to the store for a trunk show. Sara discovered her passion for making jewelry while backpacking through South America. While in Chile, she learned to combine natural elements with knotted strings to form intricate wearable art. In Venezuela, she met an artist who taught her the how to link and mold metal and things took off from there. Drawing inspiration from the natural landscapes and vibrant textiles that she saw during her travels, Sara hand weaves gold chain and gemstones together to create jewelry that is sophisticated and glamorous. We couldn’t be more thrilled to represent her in the store and welcome her for her Twin Cities visit. She’ll be in the store on May 1-2, which – hint, hint — just happens to be in time for some Mother’s Day shopping!


Jewelry, Art and Alex Sepkus

Is it jewelry as art, or art as jewelry? That’s a question we often ask ourselves when we’re choosing designers to represent and I don’t think that any designer walks that line more than Alex Sepkus. Alex is a self-described “intellectual eccentric,” composing each of his designs as a mosaic – it’s a compilation of many intricate pieces that come together in a harmonious, artful way. The components in each piece are so small that microscopes are needed to execute the work. His work is inspired by the Renaissance and Baroque eras, interpreted with a very modern approach, resulting in designs that are at once playfully quirky and eclectic, featuring extraordinary beauty and quality. I am so proud that Max’s is the exclusive Twin Cities retailer for Alex’s work and invite you to see this magnificent jewelry. While we carry his work throughout the year, we will be hosting a trunk show on April 24 and 25, enabling you to see and choose from even more and decide for yourself — is it jewelry or is it art?


Who Says You Can’t Wear Black to a Wedding?

“When I find a colour darker than black, I’ll wear it. But until then, I’m wearing black,” legendary designer Coco Chanel once said. At Max’s, we are surrounded daily by the vibrant colors of the gemstones in our artists’ collections – rich tones that energize and inspire us. But sometimes we crave the ease, elegance and timelessness of black.

In the art world, white is considered the absence of all color while black is the presence of all color. The color black implies independence, power, mystery, seduction, confidence, sophistication and intrigue. It’s those attributes that draw us to the color black and lead us to believe that, yes, you can wear black to a wedding. And it’s why some of our most talented jewelry artists dare to create wedding pieces in black – from working with black diamonds to oxidized metals, they design work that is at once unusual yet classic. It’s what makes black the perfect color for a wedding and for every day.

Many of our designers understand the allure and importance of black, using it extensively in their collections. The collections from Todd Reed and Yasuko Azuma feature rings and other jewelry created of oxidized sterling silver coupled with gold or precious gemstones in designs spanning from bold to delicate. And the wedding and engagement rings with black diamonds, such as the one featured here by Pamela Froman,  that have a timeless appeal and will evoke sophistication and elegance for a lifetime.

Our offerings of black wedding jewelry extend beyond rings for the betrothed. We also carry an array of earrings, bracelets, necklaces and cuff links (we love these from Deakin & Francis) that will beautifully adorn the couple and their attendants and will delight others who receive them as gifts to thank them for being part of a most special day.

So in response to that old adage about not being able to wear black to a wedding — we say “bring it on!!!!”