The holiday season is here and we’ve got you covered with three great jewelry designer trunk shows. We’re getting things started this weekend with our friend and jewelry designer extraordinaire Vicente Agor who has just released his new collection called “Swell”. This collection is really stunning and very appropriately named. This holiday, we think it’s all about letting it shine and we think that this collection epitomizes that. It’s a bit retro with a modern age – think Great Gatsby and the art deco period – think red carpet understated elegance – think beautiful black and white gems highlighted with gold – and you’ll start to get a feel for what the Swell collection is all about! Friday, December 6 – Sunday, December 8.
I have to admit that I’ve never been much of a Black Friday shopper. Don’t like the crowds. Don’t like the pushing and shoving. Don’t really care for the madness. Small Business Saturday on the other hand is something different because it supports retailers who are really trying to do their own thing — creating things, creating value, creating long-lasting customer relationships. Having said all of this, I like a great offer just as much as the next person and love the buzz of the holiday season. This year, Max’s is going to kick off the holiday shopping season with a special opportunity between Friday and Sunday that goes like this:
Spend $100 or more at one time (sorry, no combining of sales across the weekend) and enter a drawing to win one of the following:
1. A $100 Max’s gift card
2. A $75 Max’s gift card and box of chocolate-covered-sea-salt-sprinkled caramels from V Chocolates (yes, “those caramels!)
3. One of 3 gift packages that includes $25 worth of chocolates and a $25 Max’s gift card
So, how about shopping “small” with us this weekend and wrapping up all of your holiday shopping (maybe with some of these fabulous “wrap” bracelets!)
Max’s online store is open for business! After 7 1/2 years, we thought that it was time to change things up a bit — we’re now inviting you to shop online with us as well as in the store! We know that plenty of you like to do your scouting and research after hours from the comfort of your home (are you sitting on the couch right now?) and while we love nothing more than seeing you in the store, we realize that many of your want to buy it when you see it and may not be able to get into the store. Since the holiday shopping season is upon us, we couldn’t think of a more perfect time to launch the new site.
I’m sure you can appreciate that it takes a lot of time to add all of our products to the website. We’re working on it constantly, so please check back often to see what’s new. At the outset, we’re focused on our jewelry items, but you’ll be able to add home/gift products to your shopping soon and we’re working on the chocolates. As always, you can call us or send us an email to add additional products to your order.
We’re really excited about this! I hope you that you like the new website as much as I do — and I’d love to hear from you. In the meantime, let’s go shopping!
Twin Cities, meet Detroit. Detroit, meet the Twin Cities.
I’m incredibly excited to announce that Max’s will be representing Shinola, a new company based in my hometown of Detroit. Taking their name from the shoeshine manufacturer of the early 20th century, the new era of Shinola launched in fall of 2011. They partnered with Ronda, a world class Swiss movement manufacturer, to help them build a state-of-the-art watchmaking factory in Detroit, and then trained Detroit locals on the delicate process of movement and watch assembly. As makers of watches, leather goods, journals, and bicycles, they celebrate the beauty of industry and investment in the American workforce.
If you know us already, you know that Max’s prides itself on representing artists who both design and produce their work. I knew, therefore, that Shinola would be a great fit for Max’s when I saw their commitment to domestic production. Shinola’s men’s and women’s watches, including the movements, are fully assembled in Detroit. Their bicycles are also assembled in Detroit, using handcrafted, lightweight steel frames out of Waterford, Wisconsin. Their premium leather is produced by Horween, one of the longest continuously operational tanneries in America, and their journals are made in Ann Arbor, Michigan (GO BLUE!!!)
Now for the personal part of the story. I was born in Detroit and grew up in the surrounding suburbs. Max’s is named for my grandfather, who owned Max’s Jewelry Company for 54 years in Hamtramck, Michigan, a city within Detroit’s borders. I have watched the continued challenges in Detroit with much sadness, and cheer on every bit of good news that comes from the city. It is with utmost sincerity I say that Shinola is a very bright spot in the Motor City; I really do believe they are poised to do great things for my hometown. But beyond that, their American-made watches are simply gorgeous, featuring all high quality components and a classic design. I think you’ll love them just as much as I do.
Oh, one other thing — when I first looked on Shinola’s website and saw that the their watch factory is just down the street from Hamtramck, it put a big smile on my face.
Some things are just meant to be.
I first met Genevieve Yang at an American Craft Council show soon after I opened Max’s. I was new in the world of jewelry store owners and she was new in the world of jewelry designers. I was drawn to her work and we had a nice conversation and we said we’d keep in touch. We did for a while, but I didn’t see her at shows for the next few years so I didn’t pursue it. Fast forward to the JCK show in Las Vegas in 2012 when she was named a Rising Star and my eyes landed on her new (to me) collection based on the moon, stars and wild mountain landscapes. I fell in love with this collection for multiple reasons — the workmanship is flawless, the inspiration is so different, and it all comes together in a way that really exemplifies the question I often like to ask — “Is it jewelry as art, or art as jewelry?” I truly do think about Genevieve’s moon-and-star inspired jewelry whenever I look up and see a beautiful full moon, which there will be next week. The contrast of the diamonds against the oxidized silver has a very literal daytime/nighttime feel and that, combined with the imagery that the stars and moon represent, makes me daydream a bit as I sit and write this…..
There are a lot of words used to describe jewelry: cool, funky, big, bold, dainty, blingy, edgy. The word that I think best describes the work of Adel Chefridi, who is in the store for a trunk show this weekend, is pretty. That’s it — no extra words needed. Unless it’s very — as in VERY pretty. I love it that Adel says “the colors of natural gemstones are the best complement to the natural beauty of people. My work is an attempt to present the innate beauty of both the gemstones and the wearer.” There is so much to love about Adel’s work — the collection is wide-ranging from sterling silver rings, earrings and pendants with a sprinkle of gemstones (perfect for mom — you do realize that Mother’s Day is Sunday, don’t you?) to a beautiful white and yellow gold line. In fact, many of Adel’s rings from the gold collection have made their way to the fingers of some of Max’s brides. So if you need a gift for mom, you have a few graduation gifts to get, or you’d like something new “just because”, then we’ve got you covered with this weekend’s trunk show. Friday, May 10 from 10-7 and Saturday, May 11 from 10-6.
Tired of winter yet? Ah, yeah, that would be quite the understatement. While it looks and feels pretty nice outside today, we think that the weather folks have been using the “s” word a bit too much in their descriptions of upcoming weather. Well, we’re pretty tired of winter and are ready to “ring” in spring, so we’re holding a Jamie Joseph trunk show this weekend. We can’t wait to see the blues, pinks, greens and yellow stone rings that she sends – we know that they’ll be a perfect way to get in the mood for spring. Large stone jewelry is all over the market right now, and we just love the way that Jamie does it. The trunk show is this Friday and Saturday, March 15 and 16.
You may have heard me say this before, but some people have actually told me that max’s should be called the Valentine’s Day store given that we sell jewelry AND chocolate. While I’m not crazy about the name, I have to admit that I do love it that we’re so well prepared to be your one-stop destination for your Valentine’s Day shopping — or the shopping that someone is hopefully going to be doing for you! To get you in the mood for the big day, we’ve invited Allison Kaplan and Alexis Walsko, the fabulous ladies of The Shop Girls from MyTalk107.1, to join us on Saturday morning, February 9 for a live broadcast from the store. And wouldn’t it be nice to enjoy some of that chocolate that you might be buying for others or a tasty beverage while you’re looking for the perfect piece of sparkle for your Valentine? Uh huh, sure it would! So on the same day as the live broadcast, we’re going to have a chocolate and wine pairing event between noon-4 with Amusee. Amuesee’s owner and certified sommelier, Leslee Miller, will be on hand to pour and pair a number of international wines to with our artisanal chocolates. You don’t want to miss this one….it’s time to warm up before Saturday night’s snowfall and, more importantly, for Valentine’s Day! It’s all taking place this Saturday, February 9. Jewelry, chocolate, wine…..did I mention that Valentine’s Day is next week….????
Once again, I find myself asking the same questions I seem to be asking every year at this time–how in the world can the year be over already and how did it go by so quickly? I certainly don’t know the answers to those questions, but what I do know is that I couldn’t possibly ask for better customers! Your continued support and encouragement mean the world to me and I can’t thank you enough. 2012 was a great year for us as we introduced several new designers to Max’s collection of fabulous artists, hosted several designer trunk shows as well as a one of a kind show and our first-ever bridal event. Also new for us last year was a chocolate and wine pairing just in time for the holiday season (we thought that this was such a good idea, that we’re going to do it again in a few weeks before Valentine’s Day!) We’ve already started to plan our event schedule for the new year (besides the chocolate and wine!), so stay tuned for details because I’m confident it’s going to be really great — and a lot of fun. In the meantime, our semi-annual sale is underway, with savings on select items of at least 50% off of original prices, so you don’t want to miss this. On behalf of everyone at Max’s, I wish you and your family a happy and healthy new year. See you in ’13!
Drumroll please…..it’s time for our last designer event of the year! Join us as we wrap up 2012 with the Anne Sportun jewelry trunk show from Thursday, December 20 through the end of the day Saturday, December 22. One of your, our customers, definite favorites, Anne’s inspiration comes from nature and it really shows in the simple elegance of her organic designs. Earrings, necklaces, bracelets (these wrap bracelets double as a necklace!) and, of course, rings — and you thought your holiday shopping was finished! Anne has also really expanded her bridal line so maybe that’s the part of her collection that will be of interest to you. This is typically our most popular event of the year, so I hope that you’ll stop by — Thursday from 10-7, Friday from I can’t promise it, but I’ve heard that Santa might even make a stop at the show!